E-mail Marketing may seem a rather intrusive marketing practice, but it is actually considered one of the most effective techniques for increasing your sales. E-mails are sent straight to the customer’s smartphone, tablet or computer, and therefore reach the user directly. In this article, we will look at the different types of e-mails that you […]
7 best practices for high converting e-commerce sales promotions
/0 Comments/in Online shop & ecommerce /by marialopezGrant Thomas from Justuno gives insight on how to make the most out of your online store promotions.
How to boost your business with data analysis
/0 Comments/in Marketing /by lmurillo2In this guest article, Anna Buchalova from MonkeyData tells you how to grow the revenue of your online shop by analysing the most important KPIs.
4 reasons to use e-commerce promotions to convert traffic and sales
/0 Comments/in Online shop & ecommerce /by marialopezIn this guest article, Grant Thomas from Justuno explains to you the advantages you get from running promotions in your shop.
SaaS or Open Source? Discover the differences between the two main e-commerce solutions
/0 Comments/in Online shop & ecommerce /bySaaS (Software as a service) or Open Source? Installable or hosted in the cloud? If you have been in the e-commerce world for a while, you are probably familiar with these concepts, but … do you really know what they mean or what their differences are from one another? If, however, you are considering opening […]
Is it time to pay for social media advertising?
/0 Comments/in Online shop & ecommerce /by lsuzanne25One of the biggest benefits of social media is that it’s free. This is true from a monetary perspective, but often what it doesn’t cost you in money it will cost you in time. What I mean is; if you really want to achieve success on social media with unpaid (organic) content alone, you’ll need […]
e-mail marketing: Winning campaigns for your online shop
/0 Comments/in Marketing /byE-mail Marketing may seem a rather intrusive marketing practice, but it is actually considered one of the most effective techniques for increasing your sales. E-mails are sent straight to the customer’s smartphone, tablet or computer, and therefore reach the user directly. In this article, we will look at the different types of e-mails that you […]
Online marketing – 10 essential keys to growing your business
/0 Comments/in Marketing /byMany small and medium businesses owners (SMBs) fear tackling the beast that is known as online marketing as they feel they do not have adequate experience or know-how to do it properly. In order to convince you that online marketing is not only essential to your online business’ success but also that it can be […]
5 link building tips to help you get found on Google
/0 Comments/in Search engines (SEO) /by lsuzanne25Getting links to your website is one of the main ways to improve the ranking of your website in search engines, and get more people visiting your website. There are a number of ways you can do this, but one thing you must not do is buy links to your website.
European Commission proposes new cross-border e-commerce regulation
/0 Comments/in Online shop & ecommerce /byThe European Commission proposed a package of measures today to allow consumers and companies to buy and sell products and/or services online more easily across the EU. The main three measures are: tackling geo-blocking, making cross-border parcel delivery more affordable and promoting customer trust through better protection and enforcement.
How to improve apparel product pictures: more photos for more sales
/0 Comments/in Products /by josemartinezThere’s a distance to shopping online that’s difficult to get around. Customers can’t hold the products and judge feel, fit, and style as simply as they can in a brick-and-mortar store. Your job as an e-commerce store owner is to reduce that distance.
E-mail marketing: The best KPIs to measure your success (infographic)
/0 Comments/in Marketing /by jtinkerThis article from Lars Tinnefeld, e-mail marketing expert at Trusted Shops, provides you with an overview of the most important KPIs for your newsletters and how to measure them.
5 tips for an optimal online shop design
/0 Comments/in Shop Design /by herbertbuchhornThe e-commerce market is highly competitive. What should merchants consider if they are to beat their competition?