ePages blog | Tips for your success in ecommerce

Building trust in your shop with your “About us” page

15. November 2016/0 Comments/in Online shop & ecommerce, Shop Design /by Friederike Beins

In conjunction with detailed product descriptions and high-quality images, an effective “About us” page can provide users with important information as they decide whether to buy from your online shop. This article describes how to create a personal page of this type and thereby gain the confidence of your customers.

Essential SEO Tips for Shop Owners (Part II)

25. October 2016/0 Comments/in Search engines (SEO) /by

As we already introduced a few weeks ago, SEO is an essential part of attracting traffic at the first stage of a buyer’s journey. It targets new people who are completely unfamiliar with your product or service and gives them a chance to get to know your brand.

Banish these seven bad habits from your apparel photography workflow

19. October 2016/0 Comments/in Products /by

The e-commerce industry changes constantly. However, although trends come and go with each season, there are a few things that must remain the same—especially in apparel photography. In this post, we will identify seven big mistakes that many product photographers make and discuss how to avoid them to create stunning inventory images!

Essential SEO Tips for Shop Owners (Part I)

27. September 2016/0 Comments/in Search engines (SEO) /by

SEO is an essential part of attracting traffic at the first stage of a buyer’s journey. It targets new people who are completely unfamiliar with your product or service and gives them a chance to get to know your brand.

3 marketing tips to attract more customers

3 tips to focus your marketing efforts and attract more customers

26. September 2016/0 Comments/in Marketing /by

As a business owner it’s so easy to be pulled in multiple directions and spend time doing things that don’t generate sales or accelerate the growth of your business.

Need hosting advice you can trust? Check out HostingAdvice.com

8. September 2016/0 Comments/in Online shop & ecommerce /by

Last month, we had the pleasure of meeting HostingAdvice.com at HostingCon in New Orleans. The team, based in Florida, have long been regarded as an expert source of buying advice for anyone needing a web hosting or cloud related solution. Their staff attend product launches and industry expos worldwide in order to bring their audience […]

Improve your relationships with your customers – turn them into friends!

5. September 2016/0 Comments/in Marketing /by

A trustful and close relationship to the visitors of your online shop can turn them into repeat customers. But wouldn’t it be even better to regard them as friends and treat them as such? Symon Edmonds from MonkeyData gives helpful advice on this topic.

The 6 highest converting e-commerce sales promotions

30. August 2016/0 Comments/in Marketing /by

Sales promotions are fantastic at driving more revenue and chances are, you’re probably running some sort of promotion right now. Grant Thomas from Justuno describes in this article which kinds of promotion are the best for your business.

ePages and Sage offer fully synchronised accounting for UK online stores

23. August 2016/0 Comments/in Online shop & ecommerce /by

ePages has just signed a global deal with Sage, the market leader in cloud accounting software, to offer fully sychronised online orders and accounting processes for ePages merchants. As a first phase, UK online shop owners can now benefit from greater digitalisation and efficiency by using ePages and Sage One software combined for their retail business.

Do you know your customers? Define your target audience

11. August 2016/0 Comments/in Marketing /by

When starting a new project, one of the first steps on your way to success is a well-defined plan. It sounds basic, doesn’t it? But you should not only think about the structure of your business, but also about the people who will buy what you offer.