Why do customers buy? Is the attractiveness of an offer the only trigger for a positive buying decision? Are there further triggers that make customers hit the call-to-action button? Are there perhaps even certain motives, feelings or rules behind it? And if so, what are the psychological conversion boosters?
The General Data Protection Regulation (GDPR) has been an important topic in recent months and will continue to be an issue in the future. After providing basic information on the new regulation in our first blog article on the GDPR, we now address more specific questions.
Dates such as Black Friday or Cyber Monday are now in the mind of everybody. Understanding the significance of these days is imperative in best utilising the pre-holiday period to boost your online sales. What are these dates and how can you prepare for their arrival?
The abbreviations DIY, DIWM and DIFM are often mentioned when talking about running an online shop and working on optimising a shop design. Find out below what these abbreviations actually mean and which design approach is exactly the right one for your own shop.
Mireia is a designer of ready-to-wear and accessories for women. Her e and creations resemble her character: vintage, floral, colorful. From the creation of her products to the sale in store, Mireia takes care of everything! Selling online was her dream, but how does one find the time? Discover the story of a designer who chose ePages to embark on this new adventure.