Let’s start off by pointing out that the title of this article has 3 words in it: Sex AND Shopping. Although it is tempting to skip it, the “and” is quite an important word for what we are going to talk about today. This article aims at honoring one of our favorite speakers, Graham Jones, who made a mind-blowing presentation at the Commerce Summit in Hamburg. Graham is a psychologist who specializes in Internet use and behavior. Here he explains how shopping and sex are related and how to take advantage of this perspective to succeed online.
https://blog.epages.com/wp-content/uploads/2021/07/sex-and-shopping-0.jpg 314 848 stodorova https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg stodorova2017-12-11 12:51:542021-10-13 13:50:12Sex and Shopping: 5 insights for online shop owners
https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg 0 0 sgonzalez https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg sgonzalez2017-07-27 09:25:512021-10-13 13:50:56Google AdWords for online shops: How to create campaigns that convert
In this article, StoreYa CEO Yariv Dror explains what merchants need to know about starting their ad campaigns with Google AdWords.
https://blog.epages.com/wp-content/uploads/2021/07/teamwork-1.jpg 314 848 herbertbuchhorn https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg herbertbuchhorn2017-06-27 16:21:312021-10-13 13:51:15Personas for online shops: a helpful tool for audience analysis
Experience has shown that creating “personas” can be extremely useful. These are fictional characters meant to represent a particular set of customers. In this article, we show you how to create personas for your online shop.
https://blog.epages.com/wp-content/uploads/2021/07/city-people-street-sun.jpg 319 850 patriciadiazblanco https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg patriciadiazblanco2017-01-20 13:51:292021-10-13 13:52:50Google My Business for your shop
Google My Business allows you to present your physical store directly on Google. This has many benefits and can drive new customers to your online shop as well. Larissa Murillo from MarketGoo lets you know in this guest article what you should pay attention to when creating your Google My Business page.
https://blog.epages.com/wp-content/uploads/2021/07/chrissi_OTP.jpg 314 848 inesmaione https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg inesmaione2017-01-18 15:28:252021-10-13 13:53:05How online merchants can inspire their customers
https://blog.epages.com/wp-content/uploads/2021/07/Selling_consumer.jpg 314 848 lsuzanne25 https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg lsuzanne252017-01-04 12:13:272021-10-13 13:53:244 ways selling ideas will earn you more than just selling products
Ever wondered why some companies are worth so much and others so little when on the surface they all sell the same things? Well, it’s because some simply sell products and others package their products in meaning; they sell a lifestyle, an experience or a philosophy. Read more
https://blog.epages.com/wp-content/uploads/2021/07/payment.jpg 314 848 inesmaione https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg inesmaione2016-12-21 13:56:332021-10-13 13:53:40Keeping loyal customers: the “holy grail” of business
According to the “Pareto principle”, 80% of the effects come from 20% of the causes. This can also be the case for ecommerce, where business leaders often find out that 80% of their profits come from 20% of their customers. In order to assure their profitability, these merchants just have to ensure that 20% continue to buy from their shop. In this guest article, Internet psychologist Graham Jones presents advice on how to keep loyal customers.
https://blog.epages.com/wp-content/uploads/2021/07/black-friday-1.jpg 315 847 herbertbuchhorn https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg herbertbuchhorn2016-11-24 09:25:202021-10-13 13:54:14What’s your Black Friday strategy? Sources of analysis & inspiration
Black Friday, Small Business Saturday, Cyber Monday – the next days will be an extremely busy period in the retail calendar. These days have now become the official kick off to the Christmas shopping season. Last month, we reported on the different measures you can take to prepare your store for the increase in traffic and interest from online shoppers.
https://blog.epages.com/wp-content/uploads/2021/07/7E71222234-3.jpg 314 848 lsuzanne25 https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg lsuzanne252016-09-26 09:40:562021-10-13 13:56:283 tips to focus your marketing efforts and attract more customers
As a business owner it’s so easy to be pulled in multiple directions and spend time doing things that don’t generate sales or accelerate the growth of your business.
https://blog.epages.com/wp-content/uploads/2021/07/monkeydata.jpg 320 800 mraetze https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg mraetze2016-09-05 16:05:042021-10-13 13:56:46Improve your relationships with your customers – turn them into friends!
https://blog.epages.com/wp-content/uploads/2021/07/promotion.jpg 315 848 marialopez https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg marialopez2016-08-30 10:18:272021-10-13 13:57:01The 6 highest converting e-commerce sales promotions
https://blog.epages.com/wp-content/uploads/2021/07/7E71222234-2.jpg 314 848 Efe Acunaz https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg Efe Acunaz2016-08-11 16:35:132021-10-13 13:57:18Do you know your customers? Define your target audience
When starting a new project, one of the first steps on your way to success is a well-defined plan. It sounds basic, doesn’t it? But you should not only think about the structure of your business, but also about the people who will buy what you offer.