Mireia is a designer of ready-to-wear dresses and accessories for women. Her style and creations resemble her unique character. From the creation of her products to the sale in store, Mireia takes care of everything! Selling online was her dream, but how does one find the time? Discover the story of a designer who chose […]
There is no standard way to become an e-merchant! Martí proves it today: after working in an electronics factory for 23 years, he decides to bet on his own project. Owner of the shop Mochilas 13 in Barcelona, Martí is now dedicated to the resale of bags and accessories of contemporary brands. Discover the career […]
Audrey is a bookbinder who sells hand-printed paper, notebooks, jewellery and handicrafts. For a long time, she knew that her niche products would be very successful on the Internet, but she didn’t know where to start. Audrey opened her boutique Les Carnets d’Audrey, in the Gracia district of Barcelona, and then launched her online store […]
David Loschelder is Professor for Business Psychology & Experimental Methods at the Institute of Management and Organizations at the Leuphana University in Lüneburg, Germany. We had the pleasure to have him as a guest during the Commerce Summit in Hamburg and our merchants loved his presentation on the psychology of pricing. Here is a summary […]
