SEO | ePages blog

Boost your SEO with these ranking factors for 2022 and beyond

31. March 2022/in Search engines (SEO) /by Sarah Böhm

Search engine optimisation (SEO) is an important discipline in digital marketing to adapt your online shop for search engines. This is the basis for a good ranking, high impressions of your pages and a growing clientele. However, this is not done with the basic settings, because Google and other search engines regularly adjust their criteria for ranking. Find out what are the latest factors that will become increasingly important for a good ranking in 2022 and beyond in this article.

Google’s mobile-first indexation: What merchants should know

28. February 2021/0 Comments/in Online shop & ecommerce, Search engines (SEO) /by Sarah Böhm

Google has already announced several times that they will switch their index to “mobile-first” or even “mobile-only”. This means that only content easily visible on mobile devices will be indexed, I.e. be prioritised in the search results. The background to this is that more than half of all search queries now come from mobile devices, predominantly smartphones. A classic desktop view cannot be displayed well on smartphones and would therefore appear far down in the index or not at all. As a result, websites may not only lose visitors using smartphones, but possibly desktop users as well. This change by Google could come into effect as early as April 2021. In this article, we explain how Google proceeds with indexing and why merchants are best prepared for that switch with ePages Now.

The 6 key elements of a good SEO strategy

15. July 2019/0 Comments/in Search engines (SEO) /by

Search engine optimisation (SEO) is the process of improving the visibility of a website or online shop’s ranking in the organic results of a search engine. Charles Mechri from rankingCoach explains the most important elements of SEO to help you getting more traffic from Google and other search engines.

Internal links: Avoid these mistakes to get a better Google ranking

10. February 2017/0 Comments/in Search engines (SEO) /by

Many merchants are underestimating the relevance of internal links – but these links are one of the most important measures for optimising the ranking of a website on Google and other search engines. In our article, we present you five mistakes that you should avoid to make.

Checklist for more visibility on the net

22. December 2016/0 Comments/in Online shop & ecommerce /by

Just like with brick-and-mortar retail, the requirement for strong sales in ecommerce is that an adequate number of customers find their way to your store and enter it. In this article, Ines Maione from clickworker provides helpful tips for this.

SEO on a budget for your online shop

19. December 2016/0 Comments/in Search engines (SEO) /by

In this article, Larissa Murillo from MarketGoo offers useful advice on how to optimise your shop for search engines without spending a lot of money.

Essential SEO Tips for Shop Owners (Part II)

25. October 2016/0 Comments/in Search engines (SEO) /by

As we already introduced a few weeks ago, SEO is an essential part of attracting traffic at the first stage of a buyer’s journey. It targets new people who are completely unfamiliar with your product or service and gives them a chance to get to know your brand.

Essential SEO Tips for Shop Owners (Part I)

27. September 2016/0 Comments/in Search engines (SEO) /by

SEO is an essential part of attracting traffic at the first stage of a buyer’s journey. It targets new people who are completely unfamiliar with your product or service and gives them a chance to get to know your brand.

5 link building tips to help you get found on Google

8. June 2016/0 Comments/in Search engines (SEO) /by

Getting links to your website is one of the main ways to improve the ranking of your website in search engines, and get more people visiting your website. There are a number of ways you can do this, but one thing you must not do is buy links to your website.

How to generate more sales and customers out of Search: Q&A with Sam Haddadi from Digital Clicks

13. April 2015/0 Comments/in Online shop & ecommerce /by

It’s well known that the majority of online customers go straight to Google when trying to find a new product or service. So your business has great opportunities to be found and gain new customers. Want to learn how? Then don’t miss the presentation of Sam Haddadi, Director of digital agency Digital Clicks, at the ePages academy!

SEO for your shop: new webinar on February 24th

19. February 2015/0 Comments/in Online shop & ecommerce /by

A new webinar from our Online Training program is knocking at your door. On February 24^th you will be able to learn SEO basics for your eShop and how to make your business more visible in online search results.

SEO for your Facebook fanpage

11. October 2011/0 Comments/in Marketing, Search engines (SEO) /by Volker Schwarz

Most of the bigger companies own a Facebook fanpage nowadays which is maintained by the marketing team. But in the Google search engine results these fanpage still don’t show up at all. The reason for that: While doing search engine optimization for the companies website is custom nowadays the Facebook fanpage still get’s neglected. Looking at Facebooks growth rate this has to change. So, what can an online merchant do, to boost his Facebook fanpage?

Posts

Boost your SEO with these ranking factors for 2022 and beyond

Google’s mobile-first indexation: What merchants should know

The 6 key elements of a good SEO strategy

Internal links: Avoid these mistakes to get a better Google ranking

Checklist for more visibility on the net

SEO on a budget for your online shop

Essential SEO Tips for Shop Owners (Part II)

Essential SEO Tips for Shop Owners (Part I)

5 link building tips to help you get found on Google

How to generate more sales and customers out of Search: Q&A with Sam Haddadi from Digital Clicks

SEO for your shop: new webinar on February 24th

SEO for your Facebook fanpage

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