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AI tools and tips for Black Friday and Cyber Monday 2023

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Did you know that one in five Germans starts thinking about Christmas presents as early as late summer? Around the holidays, two days in particular are dominated by the desire to buy: Black Friday and Cyber Monday, or BFCM for short. Consumers know that these days offer the best deals. As a retailer, these days offer great sales potential. However, thousands of online stores compete for the attention of potential customers with voucher codes, discounts and other individual promotions. With the growing importance of Artificial Intelligence (AI) and advanced integrations in the ePages Now shop system, merchants now have the opportunity to prepare for these days. What does BFCM mean and what tools can you use to best encourage your customers to buy and inspire them to find the right gift ideas? In this article you will find 5 tips.

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App Store news: Boost your online marketing with these apps in ePages Now

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Have you already discovered the App Store in your shop administration area? There, you can activate many additional functionalities in your ePages Now shop. You can easily install them, register with the app provider if necessary, and get started right away. In this article, we present some of the latest apps for marketing, customer service and more.

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Buttons, background colours and more: These are the new features in the editor of ePages Now

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Using the features available in the editor of ePages Now, you can give your online shop a more personal touch. Find out below how  to individualise colours in your online shop. And we’ve just made it even easier to navigate through the pages of your online shop. In this article, we present the latest developments available for your ePages Now shop.

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5 Apps for ePages Now you should know about

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Do you want to improve your online shop or take advantage of special features in order to tailor your online presence to the needs of your customers? With our apps you have the possibility to adapt your website accordingly. For example, you can run email campaigns, easily create your own logo, automate order processing and much more. You can find all available apps directly in your shop’s administration area under Apps. In this article, we present to you 5 apps in ePages Now that you should not miss as an online retailer. Please note that the availability of the apps depends on your software provider.

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New features and apps for ePages Now: Payments with Mollie and more

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Regular updates equip our shop software ePages Now with new functions and apps that offer merchants a wide range of options. For example, the administration of the shop becomes even more convenient, there are additional design options and marketing for the shop is further simplified. In this article, we present the most exciting new functions, including a preview of features for the coming months.

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New app for ePages Now: Identity verification via smartphone and webcam with Validation.com

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With the app Validation.com, merchants selling online with ePages Now can easily confirm the identity of customers – for example, for age verification purposes, or when additional proof of identity may be required.

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Wish list, minimum order value & more: the latest features for ePages Now

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Over the past few months, several new features have been added to our shop software ePages Now. In this article, we will introduce you to the most helpful of these.

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Design and content in ePages Now: The most important updates of the last months

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Because customer needs are always evolving, an online shop is never really finished. That’s why ePages Now constantly offers new features and functionality that merchants can use to improve the shop and offer customers more convenience.

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Search filters, bulk prices and fonts: New features in ePages Now

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ePages Now online shops are constantly receiving new functions that further simplify the administration of the shop and improve the customer’s shopping experience. Shop visitors can, for example, use the convenient filter search and merchants will soon be able to edit product images directly in the shop’s administration area. In this article, we present some of the most interesting news that have recently been introduced or will be available in the coming weeks.

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The 6 key elements of a good SEO strategy

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Search engine optimisation (SEO) is the process of improving the visibility of a website or online shop’s ranking in the organic results of a search engine. Charles Mechri from rankingCoach explains the most important elements of SEO to help you getting more traffic from Google and other search engines.

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Content marketing strategies for your online shop

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The trend of content marketing is here to stay – and it is also a great opportunity for small and medium sized businesses to get new customers and keep old ones. Katrina from LeadPath took some time to break it down for you to give you a kickstart in content marketing.

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Drive sales to your online shop with Facebook advertising

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Considering some advertising to boost your ecommerce revenues? Over 2 billion people worldwide are monthly active on Facebook and 42% of marketers report that Facebook is critical or important to their business. Although having a business page on Facebook and sharing organic content is a must, a little advertising budget is the key to reaching a much wider audience. Here is an introduction to Facebook ads for driving traffic and sales to your online shop. Read more

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