In our latest release video, we showcase the exciting new features introduced to ePages Now shops over the past months. Highlights include AI-generated product descriptions, product reviews with the RateCompass app, and several enhancements to the editor. Plus, get a sneak peek at upcoming features that will soon be available for your shop. Watch the video and get inspired!
ePages online shops are constantly being expanded with new features, extensions and integrations that bring many advantages for you as a retailer: These features simplify working with your shop, offer you new design options, increase user-friendliness for your customers and more.
In this article, we have summarised the most important new features of the last months for you. We hope you enjoy trying them out!
Please note that the availability of these new features depends on your shop package and the provider with whom you have booked your shop.
Have you already thought about offering your products and services offline? There are many ways to expand your local business to get in personal contact with customers and offer a live shopping experience. Through services such as events or advice sessions, you benefit not only from direct feedback, but also from an opportunity to sell your products on the spot. In support of doing business through local presence, a point-of-sale (POS) solution is needed to accept payments offline and without manual effort. Zettle by PayPal offers many ways to sell goods and accept offline payments and synchronise stock with your online business. In this article, we will explain how our Zettle integration can save you time optimising offline and online sales.
David Loschelder is Professor for Business Psychology & Experimental Methods at the Institute of Management and Organizations at the Leuphana University in Lüneburg, Germany. We had the pleasure to have him as a guest during the Commerce Summit in Hamburg and our merchants loved his presentation on the psychology of pricing. Here is a summary of the best insights on price perception and great tips for improving your pricing strategy. Bonus: Learn how to make an extra 1,24€ for every product in your online store!
In this guest post Ines Maione from clickworker demonstrates how she can offer her customers an even more effective search function with the help of crowdsourcing.
All online copy has a job to do. That job may be to sell, inform, educate, amuse, or boost SEO. Great copy often manages to multitask, successfully carrying out two or more of these jobs at the same time. Nowhere is this more important than in the product description, where your copy can make the difference between soaring sales or the sound of silence. Derek McKenzie from greatcontent shows you what works and why. Read more
The e-commerce industry changes constantly. However, although trends come and go with each season, there are a few things that must remain the same—especially in apparel photography. In this post, we will identify seven big mistakes that many product photographers make and discuss how to avoid them to create stunning inventory images!
There’s a distance to shopping online that’s difficult to get around. Customers can’t hold the products and judge feel, fit, and style as simply as they can in a brick-and-mortar store. Your job as an e-commerce store owner is to reduce that distance.
The importance of product images to eCommerce is nearly impossible to overstate. Online shopping is a visual experience, and your customer will equate the quality of your imagery with the quality of your product. In this guest article, Thomas Kragelund from Pixelz explains how to setup your artificial lighting for shooting beautiful product pictures.
Product photography doesn’t have to mean a big budget. Natural sunlight from a window can be a great light source, so long as you follow the right do-it-yourself product photography best practices. Learn more in our guest article by Thomas Kragelund from Pixelz.
You can create high quality product photography for your online store without breaking the bank. There are several do-it-yourself techniques you can master to save time and money while optimising your online store.
