You are selling products not only in your online shop, but also on Amazon Marketplace? An important change is taking place at Amazon concerning the length of product names.
The importance of product images to eCommerce is nearly impossible to overstate. Online shopping is a visual experience, and your customer will equate the quality of your imagery with the quality of your product. In this guest article, Thomas Kragelund from Pixelz explains how to setup your artificial lighting for shooting beautiful product pictures.
Product photography doesn’t have to mean a big budget. Natural sunlight from a window can be a great light source, so long as you follow the right do-it-yourself product photography best practices. Learn more in our guest article by Thomas Kragelund from Pixelz.
You can create high quality product photography for your online store without breaking the bank. There are several do-it-yourself techniques you can master to save time and money while optimising your online store.
Up-selling and cross-selling are the hook to present customers complementary or alternative products to what they are currently interested in. The cross-selling or upselling function works as a traditional and well-trained sales assistant: its goal is to suggest products or recommend similar items that complement the article already chosen by the customer.
When you are selling online, there’s a huge variety of channels to promote your business. There’s not only your online shop but also many other channels, such as marketplaces. In this article, we explain the benefits of selling though marketplaces and product portals as well as the possibilities of this from your ePages shop.
The dashboard of your online shop provides a good overview of the most important key figures and news in relation to your shop. A new widget lets you see your top-selling products.
Do you photograph products yourself? A fair bit of work, but well worth the effort. Get the most out of it with professional images. Here are a few tips.
To buy or not to buy? Your customers mostly ask this question on your shop's product pages. We will explain how you can prompt your customers to buy through the use of attractively designed product pages.
Before ending this year we present you a list of blog articles that attracted a great deal of interest. This year, ePages has rolled out two major updates. Consequently, our blog posts about new features belonged to the most outstanding topics of 2013. What’s more, our practical advice in terms of SEO or basket abandonment reduction reached a broad audience.