Video: Meet ePages merchant Audrey from Barcelona

by Mélissa Rouet, 11.07.18

Audrey is a bookbinder who sells hand-printed paper, notebooks, jewellery and handicrafts. For a long time, she knew that her niche products would be very successful on the Internet, but she didn't know where to start. Audrey opened her boutique Les Carnets d'Audrey, in the Gracia district of Barcelona, and then launched her online store to showcase her specialized product. Discover the fascinating story of an artist who has chosen ePages to launch herself into e-commerce.

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Meet consumer demands with a new way to pay online

by Olga Fahrieva, 03.05.18

E-commerce and online selling is becoming more competitive every day. With new entrants, market disruptions and consumers spread across multiple locations, it is getting harder to stay relevant and meet audience demand. One area undergoing rapid transformation is financial technology and specifically the world of online payments.

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Your way to the perfect newsletter subject line

by Mareike Juds (CleverReach), 27.03.18

Email marketing is still going strong. In this guest article, our app partner CleverReach provides you with great tips that you can use to boost the success of your newsletters.

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Drive sales to your online shop with Facebook advertising

by Giorgia Cannizzaro, 01.03.18

Considering some advertising to boost your ecommerce revenues? Over 2 billion people worldwide are monthly active on Facebook and 42% of marketers report that Facebook is critical or important to their business. Although having a business page on Facebook and sharing organic content is a must, a little advertising budget is the key to reaching a much wider audience. Here is an introduction to Facebook ads for driving traffic and sales to your online shop.

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How to use your own domain with shop.epages.com

by Kristof Maletzke, 29.01.18

An own domain is standard for online shops. In this article, customers of shop.epages.com can learn how to link their shop to a domain.

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Content marketing strategies for your online shop

by Katrina Manning, 18.01.18

Content Marketing strategies for small businesses can be hard to implement – it’s just you and you have all this conflicting information on how to get started and what to focus on. Luckily, Katrina from LeadPath took some time to break it down for you and make it less overwhelming.

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29 ways to get your first sale for your online shop

by Laura Suzanne, 02.01.18

You have set up your online store, uploaded products and written product descriptions? Congratulations, your website is now open for business! But how to get your first customer, your first sale? We know that the beginnings are not always easy. Therefore we would like to present you a list of marketing ideas that will enable you to make your store known online and offline.

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Sex and Shopping: 5 insights for online shop owners

by Mélissa Rouet, 20.12.17

Let’s start off by pointing out that the title of this article has 3 words in it: Sex AND Shopping. Although it is tempting to skip it, the “and” is quite an important word for what we are going to talk about today. This article aims at honoring one of our favorite speakers, Graham Jones, who made a mind-blowing presentation at the Commerce Summit in Hamburg. Graham is a psychologist who specializes in Internet use and behavior. Here he explains how shopping and sex are related and how to take advantage of this perspective to succeed online.

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Link tips for online merchants (December 2017)

by Kristof Maletzke, 13.12.17

The Internet is a huge universe filled with interesting and inspiring content. In this series on our blog we are going to share with you plenty of links that for one or another reason have called our attention and could call yours too.

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The power of mCommerce: How mobile commerce is changing the world

by Mélissa Rouet, 13.12.17

To guide you through the success of your shop, we would like to share with you true expert advice. Stephan Schambach is a serial entrepreneur with a proven track record of creating and growing successful tech companies in the United States and Europe. As mCommerce (mobile commerce) is increasingly popular among SMBs, our merchants welcomed his presentation with great enthusiasm at the Commerce Summit. In this article, you will find a summary of the main insights on mCommerce trends and the best practices to engage your customers on mobile devices.

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