AI tools and tips for Black Friday and Cyber Monday 2023
Did you know that one in five Germans starts thinking about Christmas presents as early as late summer? Around the holidays, two days in particular are dominated by the desire to buy: Black Friday and Cyber Monday, or BFCM for short. Consumers know that these days offer the best deals. As a retailer, these days offer great sales potential. However, thousands of online stores compete for the attention of potential customers with voucher codes, discounts and other individual promotions. With the growing importance of Artificial Intelligence (AI) and advanced integrations in the ePages Now shop system, merchants now have the opportunity to prepare for these days. What does BFCM mean and what tools can you use to best encourage your customers to buy and inspire them to find the right gift ideas? In this article you will find 5 tips.
The last critical phase of the holiday shopping season has begun. For online merchants, it is now or never to reach all those who haven’t decided yet and steel need a last minute gift for a their loved ones. So what’s for you to do in the last week before the Christmas holidays? The ePages blog gives answers. 