E-Commerce-Literature: recommended by ePages II
How to be successful with my E-Commerce-Project? And how to use the ePages-Software-Feature for that? Our blog gives you the answers for that. In order to always be up to date in the rapidly changing E-Commerce-Business we do look in to interesting articles and blog postings on a daily basis. Find the most interesting ones we came across in our series “E-Commerce-Literature: recommended by ePages.” Have fun exploring.
Facebook’s “Like” button is worth more than you think–if you know where to put it Remember the dot-com bubble when companies were looking at capturing eyeballs with no idea of how to monetize? It’s tough to ignore the similarities to today’s social web gold rush: companies going after fans and followers with no idea of what to do once they get them. At least this time it’s a marketing initiative, not a failure in the business model. |
5 Low- or No-Cost Ecommerce Marketing Methods Whether you’ve just opened a small business ecommerce store or if you’re looking to build your customer base, there are many affordable or even free options that can help you build your clientele. Instead of sitting waiting for customers to find you, these small business marketing tips let you turn idle moments into traffic building opportunities. |
The Definitive How-To Guide For Conversion Rate Optimization In this article, you’ll get:
I’ll share the same processes that I use to consistently boost my clients’ conversion rates – sometimes even doubling or tripling them. (I specialize in industries like finance, gaming, travel and weightloss, where even a 5% increase in conversion rate can generate millions of dollars.) This is the article I wish I could have read when starting out. |
Keep customers happy by allowing instore ordering What do customers want? The ability to order out-of-stock goods in the store, it seems, is their biggest priority. Shoppers, according to Ipsos MORI research carried out for Sterling Commerce, want to be able to complete their order in the shop, even if the product they are looking for isn’t available at the time. Online, the priority is to know whether stock is available. |
Volker Schwarz
Volker Schwarz studied German, History and Politics at the Ruhr-Universität Bochum. From 2004 to 2009 he worked as a freelancer for several marketing and communications companies in Hamburg, including e-commerce companies. Between August 2009 and December 2011, he worked as an online editor at ePages.
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