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Malte Schimmer

App Store news: Boost your online marketing with these apps in ePages Now

21. July 2021/0 Comments/in Online shop & ecommerce /by Malte Schimmer

Have you already discovered the App Store in your shop administration area? There, you can activate many additional functionalities in your ePages Now shop. You can easily install them, register with the app provider if necessary, and get started right away. In this article, we present some of the latest apps for marketing, customer service and more.

Please note: The availability of apps can vary depending on the provider of your shop and shop package.

Multichannel push notifications with Signalize

Would you like to expand your marketing strategy with remarketing? Signalize offers you the opportunity to increase customer loyalty and encourage prospects to make a purchase with targeted multichannel notifications.

How it works:

The free marketing communication tool of the German analytics solution “etracker” can send messages via push notification to common browsers and end devices. The creation is done in a few steps:

  1. Collect contacts. To collect recipients, build a prefilled registration form into your online shop.
  2. Create a campaign. The type of push notification can be selected individually. For example, you can target customers who have not visited your shop for a while. In addition, you can also target prospective customers who have not completed the ordering process. Short news subjects are also possible. Create a push notification with the content that you want to send out and select the recipients as well as the time of dispatch.
  3. Start campaign. The push notifications are displayed across different platforms (mobile devices or on the web) – this process can be automated within further campaigns.

In the Signalize app, you also receive the service of “etracker”. The special feature of this tracking tool is that it does not require the consent of website visitors for data analysis. This gives you a more inclusive view to opening rates and other insights from your online shop.

Smartarget – Enhance your customer service with several new integrations

These days, customer service and social media go hand in hand. One reason for that is that you can reach your customers where they usually are. On the other hand, customers expect a short response time because they are accustomed to convenience when it comes to service channels. However, many online businesses cannot maintain their social media channels because of capacity shortage.

For more customer service support of your business, Smartarget provides multiple new apps in the App Store that help you bridge the gap between your social media channels and your online shop. The apps make it easy to interact with customers through these channels even while they are on your online shop. This increases customer engagement and can even have a positive impact on loyalty and customer retention. Below we show you some of Smartargets functionalities, that can be found in the ePages Now App Store:

Smartarget – Integrated social media contact forms

Integrate social messenger services into your shop by using one of the “Contact us” apps. Depending on the app used, you create a contact form which is connected to your preferred social messenger service. These are then displayed in the shop, so that customers can contact you right away. If you for instance have activated “Whatsapp – Contact us”, the chat can take place directly in the online shop:

The integrated chat field with the app “Whatsapp – Contact us”

Smartarget – Social media buttons

Would you like to draw your shop visitors’ attention to your social media accounts? With “Follow us” you can integrate a floating button bar including the icons from several social media platforms that is visible everywhere in the shop – design, animation and placement can be freely selected:

Integrate a social media bar with Smartarget

Smartarget – FAQ

Even without social media you can benefit from other customer services integrated in your shop. In the field of customer care, you can actively come up to your shop visitors by inserting a floating FAQ block that is visible on every site:

FAQs with Smartarget

FAQs with Smartarget

Try out all Smartarget offers in this live demo. Please note that the availability of the individual offers depends on your shop provider and shop type.

You can find all available apps directly in the administration area of your ePages Now shop under Apps. Did you like this article? Then subscribe to our newsletter to never miss any news about ePages Now!

Malte Schimmer
+ postsBio

ist Technology Partner Manager bei ePages.

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This post is also available in: German

Tags: advice, App Store, applications, apps, ePages Now
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