• Get started
  • Newsletter
  • Categories
    • Online shop & ecommerce
    • Shop Design
    • Marketing
    • Search engines (SEO)
    • Products
    • Payment & Delivery
    • Legal issues
    • Merchant stories
  • Search
  • Menu Menu
vtejedor

The “Greta effect” in retail: How do merchants reach a new generation of conscious shoppers?

11. June 2021/0 Comments/in Legal issues, Online shop & ecommerce /by

Think about the last time you received a package from an online shop. In your opinion, did it have an unnecessary amount of plastic wrapping or packaging? If so, did that make you question whether you want to continue shopping with that brand or possibly look for an alternative?

In recent years, a growing number of consumers are questioning where products come from and what impact they are having on society and the environment. They are consciously searching for and buying from brands that are aligned with their own values. We call this shift in consumer behaviour the “Greta effect” in retail.

Changes in consumer behaviour and new opportunities for SMB merchants

In his presentation at the recent E-Commerce Berlin EXPO Virtual Edition, Efe Acunaz, Head of Communications at ePages, shed light on the “Greta effect” in retail and how it is changing the consumer journey. Watch the recorded video below for insights from consumers and merchants. Find out about best practices from the industry and how SMBs can tap into the potential of sustainable commerce. Among many others, we address the following topics and questions:

 

  • What market opportunity does sustainable commerce present for SMBs?
  • Is conscious shopping just a trend or a real change in consumer behaviour?
  • What are some innovative ways and best practices to address conscious shoppers?
  • How does increasing demand for ecological, sustainable products affect revenue potential?
  • To what extend do consumers consider sustainability in making a purchase decision?
Watch the presentation now
+ posts
    This author does not have any more posts.
Tags: sustainability
Share this entry
  • Share on Facebook
  • Share on WhatsApp
  • Share on LinkedIn
  • Share by Mail
https://blog.epages.com/wp-content/uploads/2021/07/7822bb1e-db0e-9003-8347-b3641710c476.png 314 848 vtejedor https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg vtejedor2021-06-11 14:48:332021-10-13 15:10:31The “Greta effect” in retail: How do merchants reach a new generation of conscious shoppers?
0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply Cancel reply

You must be logged in to post a comment.

Search posts

Recent posts

  • PayPal Checkout: The new payment solution from PayPal
  • Boost your SEO with these ranking factors for 2022 and beyond
  • New design templates, batch printing and more: Features for your ePages Now shop
  • How a local business successfully takes off with its online shop after 25 years
  • Zettle by PayPal: How to easily connect your online and offline business

Categories

  • Legal issues
  • Marketing
  • Merchant stories
  • Online shop & ecommerce
  • Payment & Delivery
  • Products
  • Search engines (SEO)
  • Shop Design
  • Success stories
  • Uncategorized

Tips for a successful start in e-commerce

Checklist: how to start your online shop
Sources for product ideas the ultimate list
Product photos avoiding common mistakes
The best category structure for your shop
Content marketing strategies for your online shop
The 6 key elements of a good seo strategy

ePages blog newsletter

ePages blog newsletter

© 2022 ePages · Pilatuspool 2 · 20355 Hamburg · Deutschland

Contact ·  Terms & Conditions  · Legal Notice · Data Privacy Protection

  • English
    • Français (French)
    • Deutsch (German)
    • Español (Spanish)
Scroll to top