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Brexit: What you need to bear in mind as an online retailer

Even though Brexit has been in place since February 2020, a trade agreement did not come into force until January 2021. To what extent ecommerce is affected by Brexit and what you should consider as a merchant are covered in this article. It is specifically intended for  online merchants selling out from or into the UK.

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How delivery and return options affect the decision to buy

This year’s “MetaPack Consumer Research Report” investigated the role played by delivery in ecommerce and what merchants can do to fulfil their customers’ expectations. The report is based on an online survey of 3,589 consumers in the US, the UK, France, Germany, Spain, the Netherlands and Italy. Read more

Checklist: what customers expect when visiting your online shop

A lot of the time, customers arrive to a website and abandon it immediately. Why? Either because they don’t easily find what they are looking for or because the site does not meet certain standards. However, what are the standards that customers expect when visiting an online shop? To answer that question, we’ve prepared a checklist with the main elements customers and visitors expect in order to retain them in your site and ultimately reduce shop abandonment:

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Defining your shipping strategy: what to consider?

Shipping options and speed of delivery are two crucial aspects for conversion in your online store. There is nothing that customers like more than free delivery. However, what’s good for them does not mean it will be good for you as the merchant. It’s important to clearly inform your costumers about your shipping terms. This information should be displayed in a way that your visitors cannot miss it: perhaps in the header with a link to a separate page or in an info box. Read on to learn more about delivery, logistics and order processing.

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Selecting the right delivery methods

Your shop software enables you to offer your customers a very wide range of delivery methods. But how do you make the right selection? And what else should you think about when it comes to delivering your products? In our interview, e-commerce expert Dietmar Hölscher of MCC Shop and Gourmetstern.de offers some invaluable tips.

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Setting up your shop for deferred payments

In challenging economic times, every last euro counts. A lot of customers hesitate to make purchases. So why not boost your sales by allowing customers to pay by instalments. Let us show you how.

 

 

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