Online shop & ecommerce

Facebook pixel: How to use the free online marketing tool for your ePages Now online shop

11. May 2021/0 Comments/in Marketing, Merchant stories, Online shop & ecommerce /by Sarah Böhm

You can now easily activate the Facebook pixel in your online shop. This marketing tool allows you to extensively monitor the activities that take place in your online shop and create precise social media campaigns by narrowing down target groups. In this article, we show you how to integrate the pixel in ePages Now and work with it. We also talked to the german merchant Andreas Semmer from “Whisky Experience”, who tested the integration for us.

New features of ePages Now: Customer groups, Facebook Pixel and more

3. May 2021/0 Comments/in Online shop & ecommerce /by Kerstin Deharde

Our development teams are constantly working on improving your shop and developing new features. In this article, we will introduce you some of the latest features in ePages Now. Find out below how you can define customer groups and offer customer-specific prices in your shop as well as how you can connect a Facebook Pixel to it to track user activities and create targeted advertising campaigns.

How to design your Base Shop with the new editor in ePages Now

9. March 2021/0 Comments/in Online shop & ecommerce, Shop Design /by Sarah Böhm

ePages Now comes with many new features. One area that has been revised and made more user-friendly is the new, intuitive drag and drop editor. Using the editor, you can choose from one of the many new design templates and flexible content elements. In this article, we will introduce to you some of the features and show you how to design your Base Shop even better with the editor in ePages Now.

Google’s mobile-first indexation: What merchants should know

28. February 2021/0 Comments/in Online shop & ecommerce, Search engines (SEO) /by Sarah Böhm

Google has already announced several times that they will switch their index to “mobile-first” or even “mobile-only”. This means that only content easily visible on mobile devices will be indexed, I.e. be prioritised in the search results. The background to this is that more than half of all search queries now come from mobile devices, predominantly smartphones. A classic desktop view cannot be displayed well on smartphones and would therefore appear far down in the index or not at all. As a result, websites may not only lose visitors using smartphones, but possibly desktop users as well. This change by Google could come into effect as early as April 2021. In this article, we explain how Google proceeds with indexing and why merchants are best prepared for that switch with ePages Now.

Buttons, background colours and more: These are the new features in the editor of ePages Now

24. February 2021/0 Comments/in Online shop & ecommerce, Shop Design /by Kerstin Deharde

Using the features available in the editor of ePages Now, you can give your online shop a more personal touch. Find out below how to individualise colours in your online shop. And we’ve just made it even easier to navigate through the pages of your online shop. In this article, we present the latest developments available for your ePages Now shop.

Notes on the new shop version Now

13. January 2021/0 Comments/in Online shop & ecommerce /by Kristof Maletzke

From the start of the year, we began offering merchants using the shop version Base the opportunity to update to the shop version Now. The Now version gives you a responsive design, new design templates and apps and many other features. With responsive design, meaning the ideal display of your website on all devices including mobile, you are prepared for Google’s Mobile-First Index. From March 2021, Google will only index pages that have sufficient mobile display functionality.

Brexit: What you need to bear in mind as an online retailer

4. January 2021/0 Comments/in Legal issues, Online shop & ecommerce /by Sarah Böhm

Even though Brexit has been in place since February 2020, a trade agreement did not come into force until January 2021. To what extent ecommerce is affected by Brexit and what you should consider as a merchant are covered in this article. It is specifically intended for online merchants selling out from or into the UK.

5 Apps for ePages Now you should know about

17. December 2020/0 Comments/in Online shop & ecommerce /by Sarah Böhm

Do you want to improve your online shop or take advantage of special features in order to tailor your online presence to the needs of your customers? With our apps you have the possibility to adapt your website accordingly. For example, you can run email campaigns, easily create your own logo, automate order processing and much more. You can find all available apps directly in your shop’s administration area under Apps. In this article, we present to you 5 apps in ePages Now that you should not miss as an online retailer. Please note that the availability of the apps depends on your software provider.

New features and apps for ePages Now: Payments with Mollie and more

25. September 2020/0 Comments/in Online shop & ecommerce /by Kristof Maletzke

Regular updates equip our shop software ePages Now with new functions and apps that offer merchants a wide range of options. For example, the administration of the shop becomes even more convenient, there are additional design options and marketing for the shop is further simplified. In this article, we present the most exciting new functions, including a preview of features for the coming months.

New app for ePages Now: Identity verification via smartphone and webcam with Validation.com

28. May 2020/0 Comments/in Online shop & ecommerce /by Jan Stubenrauch

With the app Validation.com, merchants selling online with ePages Now can easily confirm the identity of customers – for example, for age verification purposes, or when additional proof of identity may be required.

Wish list, minimum order value & more: the latest features for ePages Now

2. May 2020/0 Comments/in Online shop & ecommerce /by Kerstin Deharde

Over the past few months, several new features have been added to our shop software ePages Now. In this article, we will introduce you to the most helpful of these.

Design and content in ePages Now: The most important updates of the last months

6. March 2020/0 Comments/in Online shop & ecommerce /by Kerstin Deharde

Because customer needs are always evolving, an online shop is never really finished. That’s why ePages Now constantly offers new features and functionality that merchants can use to improve the shop and offer customers more convenience.

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