5 x Shop: Inspiration for Your Online Shop III

by Anja Römisch, 30.03.09

Don’t let March’s cold and grey days get you down. Let the sun shine in and enjoy these five beautiful ePages shop examples we would like to present to you this time. Details that we especially liked: Clickable logo-flash, customer bread photos, action videos and spreadshirt shop integration. Read for yourself.




When you want to look good all the time and not just after a a trip to the hair stylist, check out productospeluqueria.es for professional hair care products to get just the right look. The Spanish online shop is an attention-getter with its loud visual look in yellow and black colours, but still maintains clarity. In addition to the few, clearly arranged categories, clickable flash animations were used for illustrating the margins of the page which are used to display manufacturer logos and special offers. Important information for the purchasing decision is found in a box on the right margin of the page. The customer can learn about payment methods, site security, how to contact customer service, what shipping methods there are and which price and product portals the shop connects to.


A real gem for fans of home accessories and jewelry: wohnglueck.com has Mediterranean dinnerwear, delicate watercolours, delicious oils and vinegars, natural soaps, delicate earrings and much more. The shop page has a matching pastel colour range with slight ornamental decoration. The product images are vivid and alternate between larger images and context images. The shop also offers gift coupons in addition to its regular products.




Panesto.com offers baking mixes and bread machines for making out-of-the-ordinary breads (e.g. fig or chestnut bread). The select ingredients that the French shop advertises on its home page are a good unique selling point in the booming trend towards organic foods. An animated GIF graphic shows a quick start guide for using the mixes. Breads that have turned out especially well are presented with a picture and praised in the "Bread from our customers" section. Just like "testimonials", this helps convince new customers about the high quality of the products and their ease of use. To retain customers, the site has a free membership club which includes free offers to entice shop visitors to join.



Elchcomshop.de sells toner and ink cartridges. The Trusted Shops Seal is proudly placed in the top right of the home page and presented along with the related unique selling points such as money-back guarantee, giving customers the feeling of security and trust. To sell its products, elchcomshop.de uses cross-selling and listing at guenstiger.de. Those looking to see how continuous ink systems work can click on a link to a YouTube video at the end of the associated page which uses a code snippet integrated into the site. Payment methods offered include sofortueberweisung.de, PayPal, Paynova and credit card.


The online shop of the Ciao community is simple and reduced to the most essential functions. Different merchandising articles for fans of the product portal are sold here and include bags, t-shirts and cups. All products include different views and most can be viewed as a slideshow as well. The language of the shop is casual and funny. A specific feature of the shop is its integration of a partner shop from Spreadshirt, which can either occur via iframe or, as with Ciao, via linking. Orders that come in within this shop module are completely handled by Spreadshirt. Ciao doesn’t need to keep products in stock or deal with shipping or invest in customer complaint management.



Like to see more sample shop? Here you go:




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