Tag archive for: tracking
You can now easily activate the Facebook pixel in your online shop. This marketing tool allows you to extensively monitor the activities that take place in your online shop and create precise social media campaigns by narrowing down target groups. In this article, we show you how to integrate the pixel in ePages Now and work with it. We also talked to the german merchant Andreas Semmer from "Whisky Experience", who tested the integration for us.
Shipping options and speed of delivery are two crucial aspects for conversion in your online store. There is nothing that customers like more than free delivery. However, what’s good for them does not mean it will be good for you as the merchant. It’s important to clearly inform your costumers about your shipping terms. This information should be displayed in a way that your visitors cannot miss it: perhaps in the header with a link to a separate page or in an info box. Read on to learn more about delivery, logistics and order processing.