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ePages blog newsletter
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Posts
Is it time to pay for social media advertising?
One of the biggest benefits of social media is that it’s free. This is true from a monetary perspective, but often what it doesn’t cost you in money it will cost you in time. What I mean is; if you really want to achieve success on social media with unpaid (organic) content alone, you’ll need to share relevant updates on a regular and consistent basis.
How you can sell more in the time before Easter
For many merchants, the Christmas time stays the most profitable period of the year. But what about Easter? In our article you can learn how to increase your revenue during the time before the holidays.
Social networks: Getting customers inside your online shop
Social networks like Twitter and Facebook are increasingly influencing your customers’ purchasing habits. Consumers enjoy referring to products and their latest purchases. Take advantage of this. In this post, we’ll offer you some tips to help you direct visitors from social networks to your online shop, acquire new customers and establish a loyal customer base.
E-Commerce-Literature: recommended by ePages III
eBay 2010 Fall Seller Update; three steps to social media win; the iPad and the future of retailing. In order to always be up to date in the rapidly changing E-Commerce-Business we do look in to interesting articles and blog postings on a daily basis. Find the most interesting ones we came across in our series “E-Commerce-Literature: recommended by ePages.” Have fun exploring.
E-Commerce-Literature: recommended by ePages
How to be successful with my E-Commerce-Project? And how to use the ePages-Software-Feature for that? Our blog gives you the answers for that. In order to always be up to date in the rapidly changing E-Commerce-Business we do look in to interesting articles and blog postings on a daily basis. Find the most interesting ones we came across in our series “E-Commerce-Literature: recommended by ePages.” Have fun exploring. Read more
Using Social Media with your ePages Shop – a merchant’s view
Social media isn´t just the next marketing buzz. Services like Twitter or Facebook can be a valuable addition to the shopping experience of your customers and have a notable impact on your shops conversion rate if used the right way. One ePages shop which widely uses social media is the Spanish based skin4fun. The ePages blog had the opportunity to do a little interview with its manager Mario Izquierdo about his experiences with social media in e-commerce. Read more
Social Media Traffic = 20% more Conversions
We just read an interesting article about how social media and e-mail traffic can increase conversions. The example is Delight.com, a successful live shopping portal from the USA. In an interview with stylecampaign.com, Lynda Keeler, Co Founder of Deslight.com, says the following: "E-mail and social media work like a tag team. My own experience is that I’ll send out a newsletter, carry on the conversation on Twitter, often via DM then end up back on email. This is mostly due to the frustration of only 140 characters and because e-mail feels more private." Furthermore she says: "The Social Media group has shown a 20% increase in conversion compared to other traffic drivers.” See the whole article on stylecampaign.com.