AI tools and tips for Black Friday and Cyber Monday 2023
Did you know that one in five Germans starts thinking about Christmas presents as early as late summer? Around the holidays, two days in particular are dominated by the desire to buy: Black Friday and Cyber Monday, or BFCM for short. Consumers know that these days offer the best deals. As a retailer, these days offer great sales potential. However, thousands of online stores compete for the attention of potential customers with voucher codes, discounts and other individual promotions. With the growing importance of Artificial Intelligence (AI) and advanced integrations in the ePages Now shop system, merchants now have the opportunity to prepare for these days. What does BFCM mean and what tools can you use to best encourage your customers to buy and inspire them to find the right gift ideas? In this article you will find 5 tips.
Here’s a little reminder for you: Are you aware, that Cyber Monday is only 12 days away? This is your almost last chance to prepare special offers to your customers and promote them with Adwords campaigns and newsletters. With ePages you don’t have to worry about the infrastructure of your shop being prepared for the top selling e-commerce day of the year. Butow about your storage? Do you have enough of this year’s top sellers in stock? How about packaging materials? And last but not least: What’s with assistance for getting the goods on the road? Keep in mind: Cyber Monday will also come to your shop…