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How a local business successfully takes off with its online shop after 25 years

Together with his wife, Siegfried Nicklaus has been selling Mediterranean delicatessen and gift articles in the German store “Fass’l von Passau” (the barrel of Passau) since 1995. The shop in the heart of Passau invites customers to taste test with all senses. Not only vinegars and oils, but also a selection of high-quality liquor is offered at the Fass’l: Whisky, brandies, liqueurs, wines and more.

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Make the checkout easy with a range of payment options

The payment options you present to your customers are part of your offer. Displaying them on your home page and product pages is simple to do and very powerful, especially for first time customers. This means: if your customers, either existing or potential, do not find the proper payment methods to checkout, it is very likely that they will abandon your shop without purchasing.

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