Posts

Marketing Psychology: 3 purchasing incentives to boost your sales

Why do customers buy? Is the attractiveness of an offer the only trigger for a positive buying decision? Are there further triggers that make customers hit the call-to-action button? Are there perhaps even certain motives, feelings or rules behind it? And if so, what are the psychological conversion boosters?

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Your way to the perfect newsletter subject line

Email marketing is still going strong. In this guest article, our app partner CleverReach provides you with great tips that you can use to boost the success of your newsletters.

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E-mail marketing – 9 tips for a successful B2C newsletter

With 9 practical tips, Lars Tinnefeld, e-mail marketing manager at Trusted Shops, explains how online retailers can properly organise their e-mail marketing and tap its full potential.

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Use emarketing services to grow your small business

As a small business owner, the success of your business depends on your ability to compete for customers. In this guest article Frank Bunte from Act! explains how you can use email, social media and mobile marketing to increase sales.

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