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Defining your shipping strategy: what to consider?

Shipping options and speed of delivery are two crucial aspects for conversion in your online store. There is nothing that customers like more than free delivery. However, what’s good for them does not mean it will be good for you as the merchant. It’s important to clearly inform your costumers about your shipping terms. This information should be displayed in a way that your visitors cannot miss it: perhaps in the header with a link to a separate page or in an info box. Read on to learn more about delivery, logistics and order processing.

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