Posts

Brexit: What you need to bear in mind as an online retailer

Even though Brexit has been in place since February 2020, a trade agreement did not come into force until January 2021. To what extent ecommerce is affected by Brexit and what you should consider as a merchant are covered in this article. It is specifically intended for  online merchants selling out from or into the UK.

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4 ways selling ideas will earn you more than just selling products

Ever wondered why some companies are worth so much and others so little when on the surface they all sell the same things? Well, it’s because some simply sell products and others package their products in meaning; they sell a lifestyle, an experience or a philosophy. Read more

How delivery and return options affect the decision to buy

This year’s “MetaPack Consumer Research Report” investigated the role played by delivery in ecommerce and what merchants can do to fulfil their customers’ expectations. The report is based on an online survey of 3,589 consumers in the US, the UK, France, Germany, Spain, the Netherlands and Italy. Read more

Building trust in your shop with your “About us” page

In conjunction with detailed product descriptions and high-quality images, an effective “About us” page can provide users with important information as they decide whether to buy from your online shop. This article describes how to create a personal page of this type and thereby gain the confidence of your customers. Read more

ePages and Sage offer fully synchronised accounting for UK online stores

ePages has just signed a global deal with Sage, the market leader in cloud accounting software, to offer fully sychronised online orders and accounting processes for ePages merchants.  As a first phase, UK online shop owners can now benefit from greater digitalisation and efficiency by using ePages and Sage One software combined for their retail business.

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Is it time to pay for social media advertising?

One of the biggest benefits of social media is that it’s free. This is true from a monetary perspective, but often what it doesn’t cost you in money it will cost you in time. What I mean is; if you really want to achieve success on social media with unpaid (organic) content alone, you’ll need to share relevant updates on a regular and consistent basis.

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Downloadable Products: how to sell MP3s, eBooks and more

Products such as books or CDs can be sold using any online shop software, but what about digital products like eBooks or MP3s? With ePages it’s easy to sell these products too.

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Selecting the right delivery methods

Your shop software enables you to offer your customers a very wide range of delivery methods. But how do you make the right selection? And what else should you think about when it comes to delivering your products? In our interview, e-commerce expert Dietmar Hölscher of MCC Shop and Gourmetstern.de offers some invaluable tips.

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Social networks: Getting customers inside your online shop

Social networks like Twitter and Facebook are increasingly influencing your customers’ purchasing habits. Consumers enjoy referring to products and their latest purchases. Take advantage of this. In this post, we’ll offer you some tips to help you direct visitors from social networks to your online shop, acquire new customers and establish a loyal customer base.

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Successful online shop: Making money

Online shopping is extremely popular. But customers react particularly sensitively on their way to the checkout if their preferred payment method is not available.

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Product photos: Avoiding common mistakes

Do you photograph products yourself? A fair bit of work, but well worth the effort. Get the most out of it with professional images. Here are a few tips.

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Why web design is important for your online shop

In this article you’ll learn how the design of your shop has a role to play in the sales success.

The success of your shop depends on many factors. In addition to attractive products, effective marketing and good customer service, the design of your shop is equally crucial. The following establishes relevant aspects to achieve this.  Read more