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e-mail marketing: Winning campaigns for your online shop

E-mail Marketing may seem a rather intrusive marketing practice, but it is actually considered one of the most effective techniques for increasing your sales. E-mails are sent straight to the customer’s smartphone, tablet or computer, and therefore reach the user directly. In this article, we will look at the different types of e-mails that you can send to your customers in order to create a more special relationship with them.

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Mail from your online shop – automatic customer mailings

Turning your new customers into regular customers is normally more economical than spending your resources trying to generate more new customers. This business maxim also applies to online business. And two of the best strategies to turn this good idea into action are to provide good customer service and information. A merchant who keeps his customers informed of their order progress generates satisfied customers who gladly come back again. Your ePages shop can support you in this task, with its automatic Email-notification features. Read more