Category: Online shop & ecommerce
So many functions – where should I start? Maybe you’ve asked yourself this question the first time you entered your ePages online shop administration. Besides working on the design and creating the products, you should pay particular attention to the following*…
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There are many reasons for a shop being able to become successful. The essential reasons from our point of view are: demand-driven product range with clear profile, informative product descriptions, simple navigation structure, good shop design, search engine optimisation, good customer service, nearness and trustworthiness, popular payment procedure and market presence. In the following, we present another five online shops based on ePages that are on the right track. We hope you’ll be inspired by them.
On October 1, 2008 we raised the curtain for the debut of ePages 6. The new product version not only allows you to sell your products online, you can now even offer services for booking online as well. We’ve added a lot of fresh new features that will make your life much easier. Read for yourself what drag & drop, scheduling and booking functions, blogs, forums and RSS feed modules are all about…
In addition to pages for categories and products, you can also create editorial pages and integrate these into your online shop navigation. You can use these pages to integrate customer feedback, references, information about yourcompany or even job offers as you would using a classical website.
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Online marketing has long since offered an interesting alternative to classical advertising media. And for good reason. Internet campaigns are not only flexible and cost-effective, their effect can be measured in concrete figures. The Hamburg software maker etracker offers efficient solutions for the performance review of all online efforts: through etracker's web controlling.
Prices change and stock data have to be maintained – if the product range is relatively large, processing data in the store management feature may take some time to complete. This is quicker and more clearly arranged offline, for example, with MS Excel.
You’ve got your shop set up, the design works, products have also been created but the shop could still load just a little bit faster? The pages of the shop view (storefront) are arranged "dynamically" in the shop setup phase and the call of a page thus takes longer because all the elements to be displayed have to be repeatedly stored on the server before they can be displayed. Now you can make your shop faster using the optimisation/ page cache function.
There is no doubt about it: The degree to which people encounter your online shop and website via search engines – particularly Google – plays a decisive role in the success of your e-commerce activities. Read more
