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Sex and Shopping: 5 insights for online shop owners

Let’s start off by pointing out that the title of this article has 3 words in it: Sex AND Shopping. Although it is tempting to skip it, the “and” is quite an important word for what we are going to talk about today. This article aims at honoring one of our favorite speakers, Graham Jones, who made a mind-blowing presentation at the Commerce Summit in Hamburg. Graham is a psychologist who specializes in Internet use and behavior. Here he explains how shopping and sex are related and how to take advantage of this perspective to succeed online.

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