Ciao, Kelkoo, Google Base, etc.: Selling via Product Portals
Shopping portals have become a key source of information for online customers. Websites such as Shopping.com, Kelkoo, Pangora or Ciao allow customers to survey the marketplace and see who charges how much for the same product. Google’s free product-search technology, Google Base, prominently displays results in its list when you search for a product. Online merchants should exploit this opportunity to increase their sales. Read more
The terms of use have changed for Google Base, the popular product-search technology offered by California’s search-engine provider. Merchants must therefore verify and claim their website URLs without delay. If merchants fail to do so, they will no longer be able to export products to Google Base. Merchants who already have a Google Base link must verify their online shop by 18 May 2010. Continue reading this ePages blog to find out how to do this. 