Experience has shown that creating “personas” can be extremely useful. These are fictional characters meant to represent a particular set of customers. In this article, we show you how to create personas for your online shop.
https://blog.epages.com/wp-content/uploads/2021/07/teamwork-1.jpg 314 848 herbertbuchhorn https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg herbertbuchhorn2017-06-27 16:21:312021-10-13 13:51:15Personas for online shops: a helpful tool for audience analysis
https://blog.epages.com/wp-content/uploads/2021/07/laptop-1.jpg 314 848 inesmaione https://blog.epages.com/wp-content/uploads/2021/11/logo-epages-blog.svg inesmaione2017-03-20 13:36:252017-03-20 13:36:25How to increase sales with a simple search box
The vast majority of online stores have the same problem; not everyone who visits will buy something. Indeed, 92% of people who visit an online shop have no immediate intention of buying anything. Worse still, of those who choose to buy something and load up their shopping cart, a large number will abandon their intended purchase. Thus, getting people to buy from your website can sometimes be a struggle.