Category: Shop Design
The abbreviations DIY, DIWM and DIFM are often mentioned when talking about running an online shop and working on optimizing a shop design. Find out below what these abbreviations actually mean and which design approach is exactly the right one for your own shop.
The vast majority of online stores have the same problem; not everyone who visits will buy something. Indeed, 92% of people who visit an online shop have no immediate intention of buying anything. Worse still, of those who choose to buy something and load up their shopping cart, a large number will abandon their intended purchase. Thus, getting people to buy from your website can sometimes be a struggle.
Images can make an enormous difference to the impact your online store and its marketing initiatives have upon a current or potential customer. In this article, we show you many sources for free, beautiful images.
By using the Logaster app for ePages, you can quickly get a logo for your shop. In our article, we show you how easy this is.
In conjunction with detailed product descriptions and high-quality images, an effective “About us” page can provide users with important information as they decide whether to buy from your online shop. This article describes how to create a personal page of this type and thereby gain the confidence of your customers.
Have a look at the tab bar of your browser. For this page you can see a red ePages “e” displayed there. An image like that is called favicon. In our article we explain you how you can easily use your own favicon for your shop and show some nice examples.
The e-commerce market is highly competitive. What should merchants consider if they are to beat their competition?
Designers often say that the text makes up 90% of a website’s design. Whether or not that’s true, textual aspects certainly contribute to the user experience. In this article by our Product Manager User Experience Lukas Rathmann, you can read about the things to watch for with regard to text and learn how effective typography can improve your shop’s conversion rate.
Websites have undoubtedly evolved from designs where only the content mattered, to designs where the pictures now play the main role. Today we bring you an interview with Thomas Laleike, web design expert at ePages, to dig a bit deeper in the design world, how to stay on the crest of the wave and what you can learn from it for your shop design.
The new ePages version 6.17 offers four new design templates for your shop.