Author: Kristof Maletzke
ist Communications Manager bei ePages.

Further articles from Kristof Maletzke


Apple, Nike, Sony - these are examples of brands that are firmly anchored in the minds of virtually all consumers worldwide. Also, small online shops can work on their branding to remain in the memory of their customers and to convey their own identity.
With ePages, creating a shop is easy and requires no previous technical knowledge. However, the many options present merchants with the question of which steps should be completed before the shop is opened. ePages offers many features such as the connection of product portals, the creation of coupons or the use of apps to increase sales, but these are not mandatory. We have therefore compiled all the necessary steps in this checklist - from the selection of the design theme to product creation and the final shop test.
Because customer needs are always evolving, an online shop is never really finished. That's why ePages Now constantly offers new features and functionality that merchants can use to improve the shop and offer customers more convenience.
With the right payment methods you enable your customers to order easily and comfortably in your shop. Learn more in our tutorial video.
For many online merchants, the main focus is on attracting new customers to their shop. Just as important, however, is getting visitors to come back. This is where the Cleverpush app comes in, making it easy to send push notifications.
Dates such as Black Friday or Cyber Monday are now in the mind of everybody. Understanding the significance of these days is imperative in best utilising the pre-holiday period to boost your online sales. What are these dates and how can you prepare for their arrival?
For online merchants, a good search function is essential. When customers visit your shop, the first thing many of them do is enter a search term rather than clicking through categories or following links.
You’d like to increase your sales, get closer to your customers and get a better understanding of their behavior? Then the Smartsupp app for your ePages shop will help you. We are happy to announce that it is available in the App Store for ePages Now. Check out below what the app can do for you.
Have you ever experienced the sense of regret or guilt after having made a purchase? In psychology, this phenomenon is called buyer's remorse. Since this feeling may trigger your customers to send back the goods they’ve purchased from you, it can have a direct impact on your revenues. In our interview, web psychologist Graham Jones explains how buyer's remorse develops and which measures shop owners can take to reduce it.
Google Ads is one of the most well-known advertising platforms internationally. With this, you are able to place your ads directly within the Google search results. The Clever AdWords app allows you to hit the ground running quickly.