Author: Sarah Böhm
is Content Manager at ePages.

Further articles from Sarah Böhm


There can be many reasons why customers leave your online shop after spending only a couple of minutes in it. In this article, we look at common mistakes seen in online shops that can lead to poor conversions and less sales. We show you how to recognise and easily fix these mistakes.
ePages Now comes with many new features. One area that has been revised and made more user-friendly is the new, intuitive drag and drop editor. Using the editor, you can choose from one of the many new design templates and flexible content elements. In this article, we will introduce to you some of the features and show you how to design your Base Shop even better with the editor in ePages Now.

Who are you and what do you do?

My name is Emmanuel Aubague, I am a sommelier-cum-chef and manager of "La Cave de Mareil". It’s a physical shop in Mareil-sur-Mauldre, France, not far from the city of Versailles.
Through storytelling you can win new customers for your store, anchor it deep in their memory and stand out from the competition. The great thing about it is that it costs nothing, and you don't have to be Stephen King to captivate your customers with stories. Below, we show you how to tell the story of your shop perfectly.
From the start of the year, we began offering merchants using the shop version Base the opportunity to update to the shop version Now. The Now version gives you a responsive design, new design templates and apps and many other features. With responsive design, meaning the ideal display of your website on all devices including mobile, you are prepared for Google's Mobile-First Index. From March 2021, Google will only index pages that have sufficient mobile display functionality.
Even though Brexit has been in place since February 2020, a trade agreement did not come into force until January 2021. To what extent ecommerce is affected by Brexit and what you should consider as a merchant are covered in this article. It is specifically intended for  online merchants selling out from or into the UK.
Do you want to improve your online shop or take advantage of special features in order to tailor your online presence to the needs of your customers? With our apps you have the possibility to adapt your website accordingly. For example, you can run email campaigns, easily create your own logo, automate order processing and much more. You can find all available apps directly in your shop’s administration area under Apps. In this article, we present to you 5 apps in ePages Now that you should not miss as an online retailer. Please note that the availability of the apps depends on your software provider.