Author: Kristof Maletzke
ist Communications Manager bei ePages.

Further articles from Kristof Maletzke


Choosing the right ecommerce platform is one of the main decisions for your online sales success. Discover the next generation online shop solution from ePages, made for the specific needs and budgets of small businesses.
The Internet is a huge universe filled with interesting and inspiring content. In this series on our blog we are going to share with you plenty of links that for one or another reason have called our attention and could call yours too.
Next week we welcome you to join the Commerce Summit in Hamburg, Germany. Our international event is shaping-up to become Europe’s leading small business ecommerce conference. Tickets are limited, but some are still available.

The products of Golla – for instance cases and bags for portable electronic devices – are available worldwide in the Golla online shop, powered by ePages. Read our merchant story and find out how a small family business evolved into an international brand.

For online retailers, summer tends to be a quiet period - customers are usually thinking about everything else other than spending their time on internet. However, September is approaching fast and with it, many seasonal promotions will pop up throughout the last quarter of the year: back-to-school, Halloween and Christmas, for example. So instead of trying hard to maintain your sales and invest all your efforts in summer promotions, benefit from the slow August to look ahead, review your shop and plan for the upcoming seasons. Here are a couple of things you can do to get yourself prepared for the last and most intense shopping quarter of the year:
The Internet is a huge universe filled with interesting and inspiring content. In this series on our blog we are going to share with you plenty of links that for one or another reason have called our attention and could call yours too.
Amazon Pay is a secure and convenient payment method that helps you as an online merchant to make payment in your shop as easy as possible. At the moment, ePages merchants can benefit from savings for the rest of the year.
In our article series "Merchant stories" we showcase ePages merchants and their shops. For this article we interviewed Christiane Bär who is selling salsa and tango fashion internationally via her ePages shop.
The free Sales Analytics App by ePages offers you various interesting statistics about your shop’s sales.
“Who is my target audience?” This question is one that merchants should ideally consider before they even open their online shop. Admittedly, it can be hard to come up with the right answer, particularly to start with. Even so, it remains a worthwhile exercise. You should therefore make time initially to think about your target audience in some detail. In this article, we provide you with further relevant background information and suggest some ways in which you can get to know your target audience better.