Market research: Learn from your competitors

by: | on 30. May. 2013 | Category: Allgemein | Comments: 0

One of the main aspects of your market research should be the analysis of your competitors’ actions and strategies. In this article we will give you some tips for identifying your main competitors and seeing their pros and cons.

 

 

 

Tips for your market research: Find customers and retain them

by: | on 21. May. 2013 | Category: Allgemein | Comments: 0

It is essential to know your clients if you want to offer them what they are looking for. By spending a little time on market research you will increase your revenues. In this article we give you some tips that can help you to get to know your customers better than ever – and retain them.

 

 

 

Checklist: Important settings in your ePages online shop

by: | on 10. May. 2013 | Category: Allgemein | Comments: 0

With the right settings in the back office of your ePages online shop, you can avoid the most common mistakes in e-commerce. If you follow our checklist your customers will probably never be shown the wrong taxes or the wrong currency, and the delivery method of an order will not be displayed with the wrong price. If, however, these problems occur, our checklist can help you to solve them quickly.

 

 

 

Conversion Strategies: turn visitors into customers

by: | on 12. Mar. 2013 | Category: Allgemein | Comments: 0

One of the biggest challenges in e-commerce is turning visitors into customers. A customer does not only buy products for necessity, but also for their perception of the product, the attractiveness of your online shop, the price etc… In this blog article we will give you some tips on how to improve your conversion rate.

 

 

Give a little bit extra to your customers: Offer customisable products in your online shop

by: | on 7. Mar. 2013 | Category: Allgemein | Comments: 0

Have you ever thought of offering customized exclusive products to your customers? You could sell a custom-made t-shirt, product sets with personalized labels or simply custom versions of your products as gifts – there are endless possibilities that you can now offer thanks to the new customizable products feature from ePages. In this blog post we will explain

What is the best way to access your ePages online shop? Recommended browsers

by: | on 28. Feb. 2013 | Category: Design & Usability | Comments: 0

Your best allies for the optimum performance of your online shop can be the operating system, the browser and the screen resolution. Did you know that more than 75% of online customers in the world use Google Chrome or Firefox*? In this blog post we will give you some tips on the best ways to access and use your ePages back office and your online shop.

SEO Strategy for Small Businesses: Looking at Long-Tail Keywords

by: | on 11. Feb. 2013 | Category: general | Comments: 0

Simple setup and adaption of ePages online storesWhen shopping online, as many as one in three customers will use a search engine to find the products they are looking for. This is why SEO – or search engine optimization – is a much needed part of any online marketing strategy. In this blog we will explain how you can easily improve the SEO strategy of your online store.

How to open the service access for the ePages support team

by: | on 6. Feb. 2013 | Category: Design & Usability | Comments: 0

Having an ePages eStore gives you the possibility to receive support from our service staff. We can not only help you over the phone, but we can also access the back office of your online store, to help us find a solution quickly. Here we will explain how this works.

Reducing Basket Abandonment: Tips to Successfully Complete Customer Transactions

by: | on 14. Jan. 2013 | Category: Allgemein | Comments: 0

Is the purchase process in your online store easy to use? Does it help your customers complete orders – without long pauses? In this blog post we will give you tips on how to improve your website and make sure you get lots of orders coming through.

Video Tutorial 10 | Processing Orders

by: | on 10. Jan. 2013 | Category: E-Commerce & ePages | Comments: 0

Simple setup and adaption of ePages online storesIn the tenth and final video tutorial we will demonstrate the different options that the ePages eStore software gives you when managing your orders.