Shippo: Create shipping labels across multiple shipping carriers

by Dario Wilding, 06.07.15

ePages merchants in the U.S. can now directly connect their online store with Shippo to create shipping labels across multiple shipping carriers. Carriers include the USPS, DHL Express, FedEx, UPS, and OnTrac.

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Defining your shipping strategy: what to consider?

by Andrea del Campo, 06.07.15

Shipping options and speed of delivery are two crucial aspects for conversion in your online store. There is nothing that customers like more than free delivery. However, what’s good for them does not mean it will be good for you as the merchant. It’s important to clearly inform your costumers about your shipping terms. This information should be displayed in a way that your visitors cannot miss it: perhaps in the header with a link to a separate page or in an info box. Read on to learn more about delivery, logistics and order processing.

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Make the checkout easy with a range of payment options

by Andrea del Campo, 29.05.15

The payment options you present to your customers are part of your offer. Displaying them on your home page and product pages is simple to do and very powerful, especially for first time customers. This means: if your customers, either existing or potential, do not find the proper payment methods to checkout, it is very likely that they will abandon your shop without purchasing.

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The best search for your online shop

by Kristof Maletzke, 18.05.15

For online merchants, a good search function is essential. When customers visit your shop, the first thing many of them do is enter a search term rather than clicking through categories or following links.

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Selling through marketplaces and price comparison portals

by Andrea del Campo, 04.05.15

When you are selling online, there’s a huge variety of channels to promote your business. There’s not only your online shop but also many other channels, such as marketplaces. In this article, we explain the benefits of selling though marketplaces and product portals as well as the possibilities of this from your ePages shop.

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Customisable products: adaptable and individual

by Kristof Maletzke, 10.04.15

The do-it-yourself trend continues and you too can profit from it in your shop. Customisable products enable your customers to adapt products themselves and create anything from T-shirts to mugs with their own designs.

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Coupons: a tried and tested marketing technique that customers love

by Kristof Maletzke, 17.03.15

By offering coupons you give your customers an attractive incentive to place an order in your shop - or to order more than they planned to.

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Increase your conversion rate and turn visitors into customers

by Andrea del Campo, 09.03.15

One of the biggest challenges in e-commerce is turning visitors into customers. Even if the traffic into your shop is pretty significant it is important to make sure that your shop is well optimised for conversion. In this article, we give you some tips on how to improve the user experience during the purchasing process.

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The golden rules for your online shop

by Andrea del Campo, 26.02.15

An online shop provides a great showroom for potential customers to find you and get to know your business, but selling online involves much more than offering just a couple of products or services. Here are the top eight rules to help you on your way.

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Downloadable Products: how to sell MP3s, eBooks and more

by Kristof Maletzke, 13.02.15

Products such as books or CDs can be sold using any online shop software, but what about digital products like eBooks or MP3s? With ePages it's easy to sell these products too.

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